Thursday, January 14, 2010

Hallmark Channel's HIGH December 2009 TV Ratings!!

Congratulations, HALLMARK CHANNEL!!!

I was so excited to read this Press Release (below)  from the Hallmark Channel. It states that their Christmas Programming in December, 2009... was very Highly Rated! I am so glad to hear this... because our family loved watching their many hours of Christmas Movies - it seems our TV was always on their Channel! Thank you, Hallmark!!!




 December Success is Highlighted by Network's Highest-Rated Week Ever And Three Consecutive #1 Rated Original Movies

 2009 Marks Fourth Straight Year Hallmark Channel Ranks Among Top 10 Cable Networks in Prime Time

Hallmark Channel, the leader in holiday programming with more than 450 hours of holiday-themed programs, delivered its highest-rated month in network history with a 1.5 HH Prime Time rating in December 2009, earning a #5 ranking among all ad-supported cable networks. The network also averaged a .9 HH Total Day rating for the month, ranking #6 among all ad-supported cable networks.

Hallmark Channel ranked #9 in Prime Time (1.0 HH rating) for the full year 2009, marking the fourth straight year ranking in the Top 10 in Prime Time. Among the network's key demographic of W25-54, the network was Top 10 for the third consecutive year in Total Day (#10).

Highlights of Hallmark Channel's record-setting December included:

-Hallmark Channel ranked #1 in the Saturday 8-10 PM time period among Households (2.9 rating) and W25-54 (1.4 rating) from Nov. 28 - Dec. 19, with three consecutive Hallmark Channel Original Movies ranking as the #1 ad-supported cable movie of the week: "Debbie Macomber's Mrs. Miracle" on Dec. 5, "Christmas in Canaan" on Dec. 12, and "The Three Gifts" on Dec. 19.

-Hallmark Channel achieved the highest weekly ranking in its history with the help of "Christmas in Canaan." The movie's strong performance helped the network to achieve a #3 ranking for the week of 12/7-12/13, with a 1.8 HH rating in Prime Time.

-Hallmark Channel's holiday movie marathons (Monday-Friday, 12 noon to 12 midnight) more than doubled the time period average among W25-54 (+116%).

Source: Nielsen Media Research, 12/29/08-12/27/09
Released by The Hallmark Channel - January 5, 2010

 It is so good to hear that the Hallmark Channel's Christmas Movies did so well in December, 2009... hopefully this will encourage them to play just as much this year during Christmastime... and maybe other channels will be encouraged to play more Christmas Movies, as well... since Hallmark's ratings were so high!

I loved the Hallmark Christmas Movies from 12 Noon - 12 AM... however, I liked it best on weekends when they showed a 12 AM Movie, too! Hope they can do that on weeknights this year, too... that was so great for late night Christmas wrapping, projects, etc!!!

Again, Congratulations HALLMARK CHANNEL, for your Successful December TV Ratings in 2009!

We Love Your Christmas and Family Movies!!!

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