UPtv Press Release:
The Palm Sunday to Easter Sunday week-long event also includes The Passion of the Christ, season one of the crowdfunded series The Chosen and the Stellar Music of Hope Easter Special
(SEE UPtv's Video Promo below...)
ATLANTA – March 9, 2021 – UPtv, the television home for uplifting entertainment, announced this year’s “Easter Lives Here” programming slate filled with contemporary uplifting films, inspiring biblical stories and a music special. With over 20 titles, UPtv remains the only place to find the biggest collection of Easter programming that truly celebrates the season.
The “Easter Lives Here” event kicks off Palm Sunday with The Passion of the Christ and culminates with the World Broadcast Premiere of the theatrical film When We Last Spoke on Easter Sunday (April 4) at 7 p.m. ET. Starring Corbin Bernsen, Melissa Gilbert and the late Cloris Leachman, When We Last Spoke centers around two sisters who, in 1967, are abandoned and raised by grandparents in the town of Fireside in this heartwarming tale of family, friendship and forgiveness. Following The Passion of the Christ on Palm Sunday, UPtv will kick off season one of The Chosen, the largest crowdfunded media project of all time and first multi-season series about the life of Jesus Christ. Episodes will air nightly beginning that Sunday through Holy Thursday, April 1, with a full season marathon on Good Friday.
“UPtv is a movie destination year-round, and we take great pride in curating a special collection of films, series and specials, touching on faith, love and forgiveness to celebrate the Easter season,” said Charley Humbard, CEO of UP Entertainment. “Springtime often represents hope and renewal. After a year of uncertainty, these sentiments are being felt more than ever before. We invite viewers to tune in to UPtv this Easter for uplifting faith films and inspiring stories including the World Broadcast Premiere of When We Last Spoke. All of the great movies that are part of the ‘Easter Lives Here’ programming event can be found and tracked using the recently launched My UPtv Movies App so viewers never miss their favorite titles.”
The My UPtv Movies app allows viewers to learn more about upcoming movies on the network, watch movie previews and request personalized showtime alerts. Viewers can also favorite movie titles to add to a personal collection to easily access them later, check off the movies watched, set calendar reminders and request push notifications. In first quarter to-date, UP Premiere movies are pacing +13% ahead of YA*.
As a special treat to viewers, UPtv will be sprinkling Easter eggs on air March 29 – April 2 with MPKs every day between 5 and 8 p.m. ET during fan-favorite series Gilmore Girls and Reba. During the UPtv Easter Egg Hunt, one lucky viewer will have a chance to win a $1000 gift card grand prize to help with their Spring cleaning by entering clues they find for a chance to win. More information can be found at UPtv.com/hunt.
In addition to The Passion of the Christ and When We Last Spoke, other titles included in UPtv’s Easter celebration include Courageous, God’s Not Dead and Heaven is For Real.
EASTER PROGRAMMING SLATE (All times ET)
Saturday, March 27
Love Finds You in Sugarcreek 5p
Love Finds You in Charm 7p
Love Finds You in Valentine 9p
Finding Normal 1a
Sunday, March 28 (Palm Sunday)
God’s Not Dead 4:30p
The Passion of the Christ 7p
The Chosen Episode 1 9p
The Chosen Episode 2 10p
The Passion of the Christ 1a
Monday, March 29
The Chosen Episode 3 10p
Tuesday, March 30
The Chosen Episode 4 9p
The Chosen Episode 5 10p
Wednesday, March 31
The Chosen Episode 6 9p
The Chosen Episode 7 10p
Thursday, April 1
The Chosen Episode 8 (Season 1 Finale) 9p
Friday, April 2
The Chosen season one marathon beginning at 1:30
The Passion of the Christ 9p
The Passion of the Christ 11p
Heaven is for Real 1a
Saturday, April 3
Facing the Giants 2p
Fireproof 4:30p
Courageous 7p
Fireproof 9:30p
Facing the Giants 12a
Sunday, April 4 (Easter Sunday)
Stellar Easter Music of Hope Easter Special 10a
CABLE TELEVISION PREMIERE
(Hosted by award-winning Gospel Music Artists, Jekalyn Carr and Tauren Wells; The 2nd Annual Stellar Music of Hope Easter special is a music offering of hopeful and soul healing classics performed by Yolanda Adams, Marvin Sapp, Donnie MCclurkin, Karen Clark Sheard, JJ Hairston, Kierra Sheard, Rich Tolbert, Jr., Cece Winans, Pastor Mike, Jr. Evvie McKinney, Jonathan Traylor and Doe.)
Somebody’s Child 11a
Mr. Church 1p
Undercover Angel 3p
Heaven is For Real 5p
When We Last Spoke 7p WORLD BROADCAST PREMIERE
In-Lawfully Yours 9:30p
When We Last Spoke 11:30p
Promo Video Clip:
* Source: Nielsen, LSD, UPM premiere TCS, (12/28/20-2/28/21) vs (12/30/19-3/1/20), HH COV AA%
UPtv, the television home for uplifting entertainment, is one of the premier brands from UP Entertainment, LLC. UPtv is the trusted destination for adults seeking positive programming with relatable stories of love, laughter and relationships, through exclusive premiere movies, box-office hit films and beloved series. UPtv’s award-winning pro-social initiative, “UPlift Someone,” has inspired over 200 million people to uplift others through its social videos and dedicated UPlift Someone Facebook page. Additionally, UP Entertainment is home to the subscription streaming service, UP Faith & Family, America’s favorite streaming service for families, as well as AspireTV, the leading network for Black and urban lifestyle programming.
What Easter programs are on Hallmark Channel?
ReplyDeleteChris, The Hallmark Channel doesn't typically do too much programming specifically for Easter.
DeleteHowever, the Hallmark movie "Easter Under Wraps" will air at 11am/10c. on April 4th, Easter Sunday morning and there will be a new episode of "When Calls the Heart" that night.
Nice to see this on UP. I've been turning there a lot more lately.
ReplyDeleteYes, UPtv is great about airing religious/inspirational programming. I've been hearing lots more people are turning there like you. Including me!
DeleteHappy Easter to you Net! I'm encouraged by every thing UP is diong lately. I've been hearing more and more of my family turning it to UP over Hallmark since UPs movies have been clean. This is another great reason to support this channel.
ReplyDeleteAnna, So glad to hear how much you & your family are enjoying the movies on UPtv! I agree - we really need to support this channel and their wholesome programming. Thank you for sharing!
DeleteThis is encouraging to see! I have both "The Passion Of The Christ" and the two "God's Not Dead" movies on DVD. Also "Finding Normal". MY DVR will be running a lot!
ReplyDeleteIf any of you have not seen "Finding Normal", Candace is fantastic in this. It is my favorite Candace movie!
kitkat, It's been awhile since I've seen "Finding Normal," but I recall enjoying it, too. I believe there is a sweet scene with fireflies. (We call them lightning bugs here.) Candace is excellent in this role, and I like how she finds herself at home in this nice little town. I only wish it wasn't being played at 1 AM. Hope many can DVR it then!
Delete1am really? Why bother? I’ll set my dvr but it’s too bad they aren’t playing Finding Normal at a time most people would be able to watch.
DeleteI miss Candace doing movies like Finding Normal. I don't get why she has only been doing Hallmark Christmas movies.
ReplyDeleteI hope people start giving up tv a chance.
Misty
The UPtv network is really growing on me. Love the family-friendly movies. Only wish they were in HD. Hope the network flourishes.
ReplyDeleteLooking forward to When We Last Spoke.
ReplyDeletedenise
That's a perfect fit to air The Passion of the Christ on Good Friday. Like I was saying before The Passion of the Christ is the reason that we celebrate Good Friday. Do you know what Good Friday is?
ReplyDeleteChris, Yes, I agree, "The Passion of the Christ" is an ideal movie presentation for Good Friday, since the day commemorates the crucifixion of Jesus Christ.
DeleteI hope you have a blessed Easter!