Thursday, January 15, 2015
The HALLMARK CHANNEL maintains it's GREAT MOVIE RATINGS!
via Hallmark press release:
HALLMARK CHANNEL MAINTAINS ITS STRONGHOLD ON SATURDAY NIGHTS
Network’s Latest Original Movie Premiere, A Novel Romance, Elevates Hallmark Channel to be the Most-Watched and Highest-Rated Network in Cable Among HHs (Households) and Total Viewers in the 9-11pm Time Period.
Hallmark Channel’s original programming continues to take the lead on Saturday nights with the January 10th premiere of A Novel Romance earning a 2.1 HH rating and 2.2 million total viewers. The film was the #1 HH rated program of the day, catapulting Hallmark Channel to become the #1 HH rated cable network in primetime. Additionally, in its 9-11pm time period, A Novel Romance propelled Hallmark Channel to be the most-watched and highest-rated network among HHs and total viewers.
Kicking off the New Year to a stellar start, Hallmark Channel’s newest original movie, Surprised by Love, garnered a 2.3 HH (Household) rating and 2.4 million total viewers. The film also boosted Hallmark Channel to be the #1 rated and most-watched cable network among HHs and total viewers in its time period. In addition, Surprised by Love marked the #1 HH rated movie of the week and made Hallmark Channel the #1 rated cable network in primetime among HHs.
“The continuing success of Hallmark Channel’s original programming points to a strong demand for our unique brand of family friendly storytelling,” said Michelle Vicary, EVP, Programming & Network Publicity, Crown Media Family Networks. “Between our original movies and series, Saturday nights on Hallmark Channel have become a top destination on cable for viewers — and with fresh content on the network virtually every (Satur)day in 2015, we are delivering more of what our audience loves than ever before.”
*Ratings Source: The Nielsen Company
*Press Details above via: Hallmark Channel